Guidelines
The name Age Concern has power. When asked about charities that care for the elderly most people mention Age Concern. That so many people are aware of us is a massive achievement and does credit to the hard work of Age Concerns across the country.
These guidelines are a way of identifying all local Age Concern groups and organisations as part of a much larger movement working for older people. The 'look' of the brand integrates the diversity of work we do at a local level with Age Concern's regional and national work for and with older people.
Back to top
