Logo - Colour Usage
The Marque | Exclusion Zone | Colour Usage | Logo With Descriptor
There are 3 main colour uses of the Age Concern logo:
1. Primary colour (2 colours) It can be used against white or a pale, uncluttered background but NOT against cluttered or dark backgrounds. Use this version whenever possible.
2. Single colour It can be ONLY be used in black or Age Concern Dark Blue, NOT in any other colour, and ONLY against white or a pale, uncluttered background.
3. Reversed-out (white) It can be used white-out of all Age Concern colours and on dark uncluttered backgrounds, but NOT on pale or cluttered backgrounds.
